7BEAUFORT is looking for their client for a Senior Events Marketeer
Working environment
Our client is a global law firm, with 30 offices in 20 countries worldwide. Our client is a people business. Being best in class in the eyes of their clients means that their people must be exceptional. They don’t look only for brilliant minds, but for people who will thrive in their environment: people who love working collaboratively and demonstrate the innovative, efficient, agile, entrepreneurial, and responsible mind-set they aim to bring to every interaction.
They have an environment of outperformance. They achieve this not with targets and incentives, but by fostering a positive, supportive, fair, and open atmosphere. They respect and value difference but insist on inclusivity. This is vital to their ability to work as one team, with a common mind-set.
The Role
Senior Events Marketeer (fulltime)
Your role will be to lead the execution of local event & marketing initiatives, that align with firm and client and sector strategies, as well as global/regional marketing priorities. You will play a key role in adapting and activating global and regional marketing activities for local impact, ensuring relevance and impact while collaborating with marketing colleagues in other countries to share best practice and improve efficiency.
Key responsibilities and challenges
- Plan, organize, and execute local events to the highest standards, enhancing client engagement and positioning the firm as a market leader.
- Deliver high-impact, high-quality local marketing activities across various channels to engage target audiences, strengthen brand awareness, and support the client and sector strategy.
- Localize global and regional marketing initiatives, ensuring targeting, content, and execution resonate with the local market while maintaining strategic alignment.
- Manage local sponsorships and partnerships, strengthening existing relationships and identifying new opportunities that align with the firm’s brand and strategy.
- Analyze local market trends and client insights, using data to shape messaging, refine targeting, and optimize marketing effectiveness.
- Adapt and help to manage local social media and digital content, ensuring alignment with local trends while upholding the firm’s brand identity and global standards.
- Develop insightful reports and presentations, tracking key marketing performance metrics and identifying drivers of success.
- Monitor and engage in digital conversations relevant to the firm’s brand, providing insights and recommendations to enhance reputation and engagement.
- Identify and integrate emerging marketing trends, ensuring the local strategy remains innovative and competitive.
- Work seamlessly with stakeholders across the firm and across Business Teams to ensure the smooth execution of marketing activities and sharing of best practice.
- Collaborate with regional and global marketing teams to access tools, templates, and expertise.
Your experience
- Proven experience in events and marketing management, ideally in a professional services or corporate environment.
- Experience managing sponsorships and partnerships, including evaluating opportunities and building strategic relationships.
- Strong track record of executing marketing activities that drive engagement and brand awareness.
- Demonstrated ability to plan and deliver high-quality events, from conception to execution, with a focus on client engagement.
- Strong analytical skills with experience using data-driven insights to refine marketing strategies and measure effectiveness.
- Hands-on experience managing social media and digital content, ensuring alignment with local market trends and brand identity.
- Proficiency in developing reports and presentations, with the ability to track key performance metrics and communicate insights effectively.
- Excellent stakeholder management skills, with experience working cross- functionally and collaborating with regional/global teams.
Education and Knowledge
- Fluent in English and Dutch or French
- Full time availability (5 business days)
- 10 years+ experience in Event Management and/or Marketing
- Bachelor’s or Master degree or equivalent professional and intellectual level.
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